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  • Philips to make sub-Rs 1000 mobile

    Saturday, 01 October , 2005, 10:39

    Bangalore: A handset for less than Rs 1,000 might soon be a reality for Indian consumers. Philips Semiconductors has assured the Indian market of a "relevant low cost mobile." Today in Sify Finance

    Speaking to reporters at the inauguration of their new Philips Innovation Centre (PIC) at Hebbal, Frans van Houten, CEO, Philips Semiconductors, said it would work with local players in India to build an "indigenous product" for an MRP of $20, which may be released sometime next year.

    Philip's Nexperia range of integrated chips (IC) for mobiles can be programmed to make this product a reality. van Houten said a Nexperia-based low-cost handset had already seen success in China. Brought out by a Chinese manufacturer, these handsets are available for an MRP of $25. He said this success story has made them confident of a further price reduction.

    As part of the emerging market initiative announced by the GSM Association earlier this year, handset vendors such as Motorola and Sagem introduced a sub-$40 mobile in India. Many vendors are working on sub-$30 handsets. German semiconductor manufacturer Infineon recently announced a sub-$20 single-chip platform for mobile handsets.

    Two other projects by Philips - set-top box IP solutions targeted at rural areas and the national identification project using smart cards - are also being carried out.

    The PIC has invested over Rs 150 crore (30 million euros) for the first two phases and will house 2,500 employees by the end of 2007. At present, 1,600 employees from the medical systems division have been moved to the centre.

    PIC's focus domains are healthcare, lifestyle and technology. The centre will also contribute to advanced cell phone projects by the company.

    "PIC will work on hospital workflow packages, digital TV and Blu-ray, a new compact disc format that can store data up to 50GB. Engineers here will also contribute to research and development in mobile telephony, digital home and automotives," said van Houten.

    Bob Hoekstra, CEO of PIC, said with this centre, the company had taken another step to becoming a "critical value chain business partner". This year, the company has seen a 17-20 per cent growth and the revenue out of India this year was Rs 3,000 crore.
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  • #2
    Mobile market would explode if sub RS1000/- mark is achieved.
    Hala Madrid!!

    Comment


    • #3
      Originally posted by indianguy4u
      Mobile market would explode if sub RS1000/- mark is achieved.
      Dont you think that 1 million new cell phone suscribers a month since 2002 is enough of an explosion?

      Comment


      • #4
        Originally posted by Sameer
        Dont you think that 1 million new cell phone suscribers a month since 2002 is enough of an explosion?
        There are about 2.5 million new users per month in India. Pretty big already.

        Comment


        • #5
          Originally posted by Sameer
          Dont you think that 1 million new cell phone suscribers a month since 2002 is enough of an explosion?
          Kidding, it will be atleast twice/thrice that figure easily.
          Hala Madrid!!

          Comment


          • #6
            Then the quality would suck! But its India, they should have a lot less demands being... u know India.

            Comment


            • #7
              Originally posted by Asim Aquil
              Then the quality would suck! But its India, they should have a lot less demands being... u know India.


              On the contrary the youth or Yuppies as they are called make lots of money and demand the best. these cheap phones will be sold to villagers etc where the "MTV" craze has yet to hit.

              Comment


              • #8
                Originally posted by Asim Aquil
                Then the quality would suck! But its India, they should have a lot less demands being... u know India.
                quit your biatchin. All you do is end up sounding jealous.

                Some of the best quality awards have gone to Indians/Indian firms. When cos. want quality they come to India, when they want chaep they go to China. We dont have to ge into lengthy arguments with forum monkeys to prove it. The worlds best companies already do.

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